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Guy Fox - Soho


  • Pura fragrances are thoughtfully designed to never include harsh chemicals. We avoid ingredients known to cause potential harm to health or the environment. Every fragrance is safe and ethically sourced.
  • Inspired by New York City’s renowned SoHo neighborhood, this fragrance evokes the refinement and history of the area with dark amber, sandalwood, and soft musk.
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  • Pura Diffuser device sold separately.
  • Control your Pura from anywhere with the app, and at home using Alexa compatibility.
  • Light the night with a color wheel LED ambient nightlight.
  • Swap between 2 scents to easily change the feel of your space.
  • Create custom schedules so you have scent right when you want it.